peoples jewellers
winning the hearts of canadian jewellery customers
Creative Agency: Juliet Creative, Toronto, Los Angeles
CELEBRATING 100 YEARS AS CANADA’S LEADING DIAMOND RETAILER
Challenge: Create a seasonal promotion with an engaging activation to increase share of Valentine’s Day period sales.
Peoples hosted a fun interactive and sharable quiz that projected the odds two people had of meeting.
Content included, in-store, website, social and video.
Creative Agency: Publicis, Toronto
The perfect gift with purchase for the newly engaged. A ring finger with a small peek-a-boo opening to show off your new Peoples diamond.